Large Media helps clients understand and maximize the changing marketing landscape.

Startup Marketing Works – Even for Big Companies

07.15.14 Posted in startup marketing by

In the presentation below you’ll see how and why we have been successful – startup marketing costs a fraction of what big agencies charge and big companies are used to allows us to be nimble while producing better results.

Business Insider Gets It Wrong: Facebook Didn’t Screw An Entire Profession — It Just Backed Itself Into A Corner

12.16.13 Posted in advertising, facebook, Google, marketing, social media, twitter by

An article on Business Insider stated that because Facebook reduced the number of times brand pages would appear in users Newsfeeds that it was “screwing” an entire profession. However, for anyone who’s watched the space evolve, we know this is just the next evolution of one channel — not the end of an entire, albeit […]

Type-A Parent Conference Wrap Up – A Sponsor’s Perspective

10.03.13 Posted in agencies, bloggers, blogging, communities, conferences, type-a parent by

Another year, another opportunity for Large to take a client to the best blogging conference and community in the world — the Type-A Parent Conference (#typeacon).  In case you’ve never heard of Type-A Parent, or the original Type-A Mom Kelby Carr, the conference is in its fifth year of existence and hosts 500 attendees over the […]

Do Agencies Actually Do Work Anymore?

09.10.13 Posted in agencies by

You’re probably thinking that this is another post bashing the big agency model and questioning the value they provide to clients – and you are right if you’re thinking that. It’s not that there isn’t value in a big agency. I mean, after all, they have OFFICES where you do, right? Of the marketing P’s, […]

Social Media Club Catskills Inaugural Meeting is June 18th!

06.13.13 Posted in social media club by

At long last we’re excited to announce that the first meeting of Social Media Club Catskills is taking place on Tuesday, June 18th at 6 PM. We’ll be hosting this meeting at Aroma Thyme Bistro in Ellenville, New York in their private garden area. Admission is free, just bring your ideas and charged smartphone to […]

Twitter’s Latest Problem: Fake Interaction from Bots

06.03.13 Posted in spam, twitter by

Twitter has been on quite a tear over the past several months, deleting fake accounts as they pop up. However, the game of cat and mouse just took a whole new turn. Check out the image below: Notice something? Two of the last three of the “favorited” tweets came from spammers. Here are their profiles: […]

What Brands Can Learn From the Government

05.17.13 Posted in best practices, social media, twitter by

A crazy notion, right? But today marks an epic unusual complete waste of time absurd day in American politics, where the House is voting for the 37th time to repeal the Affordable Care Act. With that, House Majority Leader Eric Cantor has taken to Twitter to ask #tcot (Top Conservatives On Twitter) what they think […]

Yes, Sullivan County, Someone Is Hiring

03.22.13 Posted in jobs by

Large Media is seeking a Sullivan County-based Community Manager to manage social media and digital marketing channels for its clients. In this role, the Community Manager is responsible for content creation, updating channels, moderating online communities, and reporting across channels including Facebook, Twitter and LinkedIn. Knowledge of self service ad platforms (e.g. AdWords, Facebook Advertising, […]

Why Work Doesn’t Happen At Work

03.01.13 Posted in agencies by

Jason Fried, co-founder of 37Signals (disclosure: we use their tools), has a terrific talk about work and why traditional offices just don’t work anymore. This concept — the fact that the traditional office doesn’t work — is actually the foundation of our agency. Well, that and aside from the massive overhead, inflated hourly rates and P&L […]

Burger King’s Twitter Account Gets Hacked, Kills Lame Excuse for Brands/Agencies

02.18.13 Posted in Social media, twitter by

Today Anonymous is claiming responsibility for hacking Burger King’s Twitter account, disparaging the brand’s feed, products, and even posting photos of their top competitor as their logo, background image and fake product integrations (e.g. McDonald’s Whopper). The real question isn’t “How did this happen?”, the question is “Why did this happen?”. As a former “big agency” guy, […]

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