Large Media helps clients understand and maximize the changing marketing landscape.

Small Businesses Are Hacking Facebook

06.11.12 Posted in facebook, small business, social media by

It’s not news that Facebook has been the platform du jour for big brands for the past few years. The ability to target ads, build apps and communicate with fans and potential customers makes it an obvious┬áchoice for online marketers. Recent changes to their EdgeRank algorithm, however, has left a sour taste in brands mouths […]

Facebook Shuts Down “Places” – Why We Think It’s Not Over

08.24.11 Posted in location based marketing, small business, Social media by

Yesterday Business Insider covered new Facebook privacy features that were rolled out. One of the changes is that Facebook’s check-in service, Places, would be phased out with similar functionality being available on the new version of the mobile app. While we think it’s too early to pick a “winner”, there are indicators that state it’s […]

There Is No Panacea For Small Businesses

08.01.11 Posted in Advice, small business by

Tired of GroupOn? You’re not alone. I’m writing this from my parents couch in my home town: Detroit, Michigan. If there’s one thing we know how to do in the D it’s drive. And drive, I have. Doing so has given me a great overview of the local business real estate market is a gluttony […]

Promoting small businesses with a blog

09.27.07 Posted in blogging, marketing, ny times, podcast, small business by

It was brought to my attention that the NY Times published an article a few weeks back about the benefits of small business blogging. They offer some great tips, so it’s definitely a worthwhile read. If you’re into the audio version you can listen to the podcast I did in April of 2006 on the […]

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